Fundz is one of the fastest-growing startup databases on the web today. Through its pro subscription, users get to access a real-time updated database of startup companies that have recently raised capital. As a Fundz user myself, I found the platform to be nifty. However, the dashboard interface wasn't up to par, so I reached out to the founder and asked if I could redesign the platform to improve its usability and got the opportunity to do so.
Disclaimer: being Fundz is a pay to access platform, I can't present all the screens designs.
Improve the dashboard design, user's experience and content discoverability while staying true to the brand guidelines.
Redesign the Fundz platform without drastically changing the existing user flow and layout that Fundz users are familiar with
Concept design
2020
It was a bit strenuous trying to find the user profile settings on the dashboard when I first subscribed to the platform, which is why to improve its discoverability, I created a user profile component link that I placed at the top right section of the dashboard.
Initially, the discoverability factor of the search function was also pretty low. To solve this, I made the search component more prominent by increasing its size, I also added the ability to filter search items.
Knowing the time and date is very important to most Fundz users, initially, that information wasn't easily discoverable to solve this, I increased the prominence of the time and date on the dashboard component.
